The nature inspired event focused on the current status of trends featuring designers from all across India with their tag line as “A lot for everyone".

After the grand success of their last four Exhibitions, Fireflies readily showcased their 5th edition on Saturday.

At Fireflies one could expect to find something for oneself as there will be everything from ethnic Indian to international western, from smart casuals to trendy and chic to bridal, from prêt lines to couture, from accessories to garments, and from home decor to lifestyle products.

The exhibition was attended by various celebrities and eminent personalities throughout the day like: Rituparna Sengupta, Neha Panda, Saheb Chatterjee, Gargi Roy Chowdhury, June Malia, Rachna Banerjee, Koneenica Banerjee, Shreya Pande, Rimjhim Mitra, Sayani Dutta, Rita Bhimani, Sharbari Dutta, Imran Zaki, Arindam Sil, Nilanjana Chakraborty, Arjun Chakraborty, Jessica Gomes, Neena Saxer, Ushosshee Sengupta, Mrs. Dhanuka, Jasjit Singh, Sarita Mohta, Manjari Bhutoria, Indrani Verma, Ena Shah, Shukla Sil, Ruhi Singh & many others.

Fireflies is an organization which gives exposure to fresh aspiring talent in the world of creativity and also facilitates accessibility to established names in the field of fashion and lifestyle.

This creative platform called FireFlies is headed by –  Priti Agarwal, Sneha Tapadiya, Saloni Bhalotia and Shillpi Goel. They are all from different cultural and professional backgrounds, but the one thing that they have in common is their hunger for creativity and being a perfectionist in the field of fashion and lifestyle. It’s their passion towards fashion that drives them to bring together a diversified range of products under one roof.

Fireflies showcased both local and international trends in the fashion and lifestyle industry. The event focused on the current status of trends and consumption of the existing market and general buyers.

Fireflies bring in the latest fashion for the upcoming festive and party season. Exhibitors participating in the event are bringing in their fashion and lifestyle offerings to mark their culture.

The participants in this one-day event would showcase consumer and designer products ranging from both low budget to high budget  products all under one roof conceptualized for the upcoming season of festivity. Fireflies is a shopping extravaganza, with exclusive display of products which are not seen throughout the year.

On the occasion of their 5th Nature-Inspired Edition of FIREFLIES, the organizers of the exhibition, said, “We promise a day full of guaranteed buys bywonderfully talented veteran and new designers from all across India. 'A lot for All' is the new mantra!!” Speaking to the media, the organizers said, “The objective of this prestigious exhibition is to promote trade enhanced platform with skillful and aspiring professionals. Fireflies provides a perfect platform for the participants to get maximum exposure, as it is conceptualized keeping in mind the intensity of the business strategies and integration costs of the exhibitors. Our trade fair affirms the exhibitors to gain access with various sales channels and general consumers. Fashion to us is P-Fashion as there is a lot of passion in fashion. So here we are, together, trying to create a niche in the world of fashion and lifestyle in our own little ways, to showcase the best of creation and ensure one with the best of the buy. We must say it’s an exciting opportunity to discover such an array of products under one roof and is certainly an event not to be missed.”

This one-day event focused on the current status of trends featuring Designers from all across India and few of the designers participating at the 5th edition of Fireflies were: Duet Luxury (Kolkata), Para (Mumbai), Le Bijouu (Mumbai), Gems & Jewel Palace (Jodhpur), Zuilee (Mumbai), Sejal Kanoi (Kolkata), Amit & Megha Sanger (Delhi), Anonym (Hyderabad), Swati Vijayvergie (Mumbai), Sansita (Kolkata), Bandhej (Kolkata), Vamika Jewels (Jaipur), Preeti Jhawar (Mumbai), Shruti Sancheti (Nagpur) and various others.